Geneva is the Marketing & Events Coordinator at Ideal Credit Union. She has been an employee for Ideal CU for more than 20 years! Her Key Role is to connect with members in the community about Ideal CU through different platforms.

Some of Geneva’s hobbies include finding recipes on Pinterest and testing them out for her family, watching her 3 children play ALL the sports, and of course binge watching her shows on Netflix.

Executive Vice President – Operations
Alisha has been with Ideal CU since 2010 and has worked in marketing in the financial services industry (for both banks and credit unions) for over 25 years.  She holds an MBA in Marketing from the University of St. Thomas and she also earned a an undergraduate degree in Business Administration with emphasis on Marketing Management and a minor in Psychology from St. Thomas.  A self-professed Marketing Geek (loves, loves, loves marketing), she spends her spare time watching her daughter’s volleyball team or playing volleyball herself. 

VP of Marketing

Jane Hennen is Ideal Credit Union’s Vice President of Marketing, joining the Ideal team in 2010. She holds a Bachelor’s degree in Marketing/Communications from the University Of Minnesota-Duluth and has now worked in the Financial Services Industry for over 33 years. She is responsible for the development, implementation, and management of the credit union’s marketing operations and strategic roadmap. She and her team work hard on the growth of personalized digital engagement to deliver a higher level of convenience to members and prospects. She oversees Business Intelligence and the Reporting areas.  She collaborates with internal teams to enhance user experience and deliver measurable business results. Jane also loves spending time with her husband, two adult kids, plus two shih-tzu dogs.