VP of Marketing

Jane Hennen is Ideal Credit Union’s Vice President of Marketing, joining the Ideal team in 2010. She holds a Bachelor’s degree in Marketing/Communications from the University Of Minnesota-Duluth and has now worked in the Financial Services Industry for over 33 years. She is responsible for the development, implementation, and management of the credit union’s marketing operations and strategic roadmap. She and her team work hard on the growth of personalized digital engagement to deliver a higher level of convenience to members and prospects. She oversees Business Intelligence and the Reporting areas. She collaborates with internal teams to enhance user experience and deliver measurable business results. Jane also loves spending time with her husband, two adult kids plus two shih-tzu dogs.

Ideal Credit Union Promotes Shannon Butler to VP of Digital Innovation

(Woodbury, MN – January 11, 2018) Ideal Credit Union has announced the promotion of Shannon Butler to Vice President of Digital Innovation. Butler joined the Ideal team in 2000 and has served as a teller, Member Service Representative, Marketing Coordinator, eMarketing Specialist and Contact Center manager. Prior to her promotion she served as Director of Contact Center & E-Banking. Butler has 17 years of experience in the financial services industry.

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Ideal Credit Union Has Paid Over $3.1 Million to Back to Its Members

Happy family posing for photo
The Butler family joined Ideal Credit Union 36 years ago in 1982. Their total VIP+ payout since 2013 is now over $2,450.

 (Woodbury, MN – January 9, 2018) – Ideal Credit Union has returned 10% of its 2017 earnings to members through its exclusive VIP Program, rewarding 4,406 VIP+ members with cash dividends between $50 and $600, which were automatically deposited into members’ savings accounts in January 2018. A total payout of $532,150 was returned to Ideal CU members as a result of the VIP Program. Ideal CU has paid out over $3.1 million to VIP members since the program’s inception. Ideal is the only credit union in Minnesota offering this type of rewards program, believed to be the first of its kind in the state.

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Ideal CU’s Annual $4,000 Holiday Debit Card Giveaway is Back

(Woodbury, MN –November 30, 2017) – Ideal Credit Union’s popular $1,000 Debit Card Giveaway is back for another four weeks this holiday season. Ideal CU has held this popular holiday promotion since 2012 and has given away $20,000 to 20 lucky members. To qualify, members with an Ideal CU personal checking account simply use their Ideal CU Debit MasterCard® or My Rewards™ Gold or Platinum Debit Card for purchases and earn a chance to win one of Ideal CU's four weekly $1,000 random drawings. Members earn 100 bonus entries into the weekly drawing when they make 25 or more purchases a week.

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Ideal CU Donates $10K to Worldwide Foundation for Credit Unions Caribbean Relief Efforts

President/CEO Brian Sherrick and EVP of Operations Alisha Johnson hold check representing $10,000 donated to the World Council of Credit Union's Caribbean Hurricane Relief Fund.

(Woodbury, MN – November 2, 2017) – To raise funds to help areas in the Caribbean devastated by Hurricane Irma, Ideal Credit Union, in partnership with the Worldwide Foundation for Credit Unions, launched a two-week drive from October 6-20, 2017, to encourage donations from members, employees and the community at large, and pledged to match up to $2,500 of the money collected.

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